SELECTED WORK
BEGG X CO
This included creating an SEO-optimized information architecture for seamless navigation, producing wireframes, and art directing the UI. I also developed a fresh visual design language for the brand and established a comprehensive design system for smooth handover to the development agency.
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Ecommerce Design
Creative Direction
UX
UI
IA
Art Direction
Digital Design
A new ecomm e-commerce website for the luxury cashmere brand, Begg X Co.
This included creating an SEO-optimized information architecture for seamless navigation, producing wireframes, and art directing the UI. I also developed a fresh visual design language for the brand and established a comprehensive design system for smooth handover to the development agency.
PANGAIA
By focusing on data visualization and applying design principles inspired by The Economist, the report effectively conveys key messages through charts and diagrams, guiding the reader through a clear narrative. Combined with editorial content, the final product was printed for in-store display and distributed to investors, while a digital version is available via a dedicated microsite.
Print Design
Creative Direction
Data Visualisation
The PANGAIA 2023/24 Impact Report brings dense, technical information to life in an engaging, magazine-style format.
By focusing on data visualization and applying design principles inspired by The Economist, the report effectively conveys key messages through charts and diagrams, guiding the reader through a clear narrative. Combined with editorial content, the final product was printed for in-store display and distributed to investors, while a digital version is available via a dedicated microsite.